Learn How to Sell Notion Templates on Etsy Successfully

Sep 15, 2023

If you’re a fan of Notion, the all-in-one productivity app, you might have created some awesome templates for your own use or for sharing with others. But did you know that you can also sell your Notion templates on Etsy, the online marketplace for handmade and creative goods? In this article, we’ll show you how to do that step by step, from setting up your Etsy shop to marketing your products and making sales. Here’s what you’ll learn:

  • What are Notion templates and why sell them on Etsy?

  • How to create and export your Notion templates

  • How to set up your Etsy shop and list your products

  • How to optimize your product titles, descriptions, and tags for SEO

  • How to promote your products and attract customers

  • How to handle orders, payments, and customer service

Ready to turn your Notion skills into a side hustle? Let’s get started!

What are Notion templates and why sell them on Etsy?

Notion is a powerful app that lets you create, organize, and collaborate on anything from notes and tasks to databases and websites. You can use it for personal or professional purposes, such as planning your life, managing your projects, or building your online portfolio.

One of the best features of Notion is that you can create custom templates for any type of page or block. Templates are pre-made layouts and structures that you can reuse and modify for different purposes. For example, you can create a template for a weekly planner, a blog post outline, or a budget tracker.

Notion templates are great for saving time, improving consistency, and boosting productivity. They can also be very useful for other people who have similar needs or goals as you. That’s why many Notion users share their templates online for free or for a fee.

Etsy is one of the best platforms to sell your Notion templates because it has a large and loyal customer base of people who are looking for unique and creative products. Etsy also has a low barrier to entry, as you don’t need any technical skills or upfront costs to start selling. You just need to create an account, set up your shop, and list your products.

Selling your Notion templates on Etsy can be a great way to earn some extra income, showcase your work, and help others achieve their objectives. Plus, you can have fun and express your creativity along the way!

How to create and export your Notion templates

Before you can sell your Notion templates on Etsy, you need to create them first. Here are some tips on how to do that:

  • Choose a niche or topic that you’re passionate about or have expertise in. For example, if you’re a student, you might create templates for studying, scheduling, or note-taking. If you’re a freelancer, you might create templates for invoicing, tracking time, or managing clients.

  • Research what kind of templates are popular or in demand in your niche. You can use tools like Ahrefs’ Keywords Explorer or Google Trends to find out what people are searching for online. You can also browse existing Notion templates on websites like Notion VIP or Template Gallery to get some inspiration.

  • Design your templates with user-friendliness and functionality in mind. Make sure they are easy to understand, navigate, and customize. Use clear headings, subheadings, labels, and instructions. Use colors, icons, images, and emojis to make them visually appealing. Use formulas, filters, relations, rollups, and other advanced features to make them dynamic and interactive.

  • Test your templates before exporting them. Make sure they work properly and don’t have any errors or bugs. Ask for feedback from other Notion users or potential customers and make improvements based on their suggestions.

  • Export your templates as PDF files or duplicate links. PDF files are easier to download and print, but they don’t allow users to edit or interact with the templates. Duplicate links are more flexible and convenient, but they require users to have a Notion account and access the internet. You can choose either option or offer both depending on your preference.

To export your template as a PDF file:

  • Open the page or block that contains your template in Notion.

  • Click on the three dots icon in the top-right corner of the page.

  • Select “Export” from the menu.

  • Choose “PDF” as the export format.

  • Choose whether you want to include subpages or not.

  • Click “Export” and wait for the file to be generated.

  • Download the file and save it on your computer.

To export your template as a duplicate link:

  • Open the page or block that contains your template in Notion.

  • Click on the “Share” button in the top-right corner of the page.

  • Turn on the toggle for “Share to web”.

  • Copy the URL that appears below the toggle.

  • Paste the URL on a text editor and add “?duplicate” at the end of it. For example, if the URL is https://www.notion.so/My-Template-1234567890, the duplicate link would be https://www.notion.so/My-Template-1234567890?duplicate.

  • Save the duplicate link on your computer.

How to set up your Etsy shop and list your products

Once you have your Notion templates ready, you can set up your Etsy shop and start selling. Here are the steps to follow:

  • Create an Etsy account if you don’t have one already. You’ll need to provide some basic information, such as your name, email, password, and country.

  • Create your shop by clicking on the “Sell on Etsy” button on the homepage. You’ll need to choose a shop name, a language, a currency, and a payment method. You’ll also need to agree to Etsy’s policies and terms of use.

  • List your products by clicking on the “Add a listing” button on your shop dashboard. You’ll need to upload photos of your templates, write titles, descriptions, and tags, choose categories and attributes, set prices and quantities, and select shipping options. You’ll also need to pay a $0.20 USD listing fee for each product.

  • Customize your shop by adding a logo, a banner, an announcement, an about section, and policies. You can also create sections to organize your products by type or theme.

How to optimize your product titles, descriptions, and tags for SEO

SEO stands for search engine optimization, which is the process of improving the visibility and relevance of your website or online store in search engines like Google or Bing. SEO can help you attract more organic traffic and potential customers to your Etsy shop.

One of the most important aspects of SEO is optimizing your product titles, descriptions, and tags. These are the elements that appear in the search results and tell users what your products are about. They also help search engines understand and rank your products for relevant keywords.

Here are some tips on how to optimize your product titles, descriptions, and tags for SEO:

  • Use keywords that describe your products and match what users are searching for. You can use tools like Ahrefs’ Keywords Explorer or ERank to find out what keywords are popular and relevant in your niche.

  • Use long-tail keywords that are more specific and less competitive than short-tail keywords. For example, instead of using “notion template” as a keyword, use “notion template for project management” or “notion template for personal finance”.

  • Use different keywords for different products to avoid keyword cannibalization, which is when multiple pages or products compete for the same keyword and lower each other’s rankings.

  • Use modifiers that add value or appeal to your keywords, such as “best”, “easy”, “free”, “printable”, “customizable”, etc.

  • Use natural language that sounds human and conversational, not robotic or spammy. Avoid keyword stuffing, which is when you use too many keywords or repeat them unnecessarily.

  • Use punctuation and capitalization correctly to make your titles and descriptions easy to read and understand.

  • Use synonyms and variations of your keywords to avoid repetition and increase diversity.

  • Use up to 140 characters for your titles, up to 13 tags with 20 characters each, and up to 5,000 characters for your descriptions. Make sure you use all the available space and don’t leave any blanks.

How to promote your products and attract customers

Creating and listing your Notion templates on Etsy is only the first step of selling them. You also need to promote your products and attract customers to your shop. Here are some tips on how to do that:

  • Understand your target audience. Before you start marketing your products, you need to know who your ideal customers are, what they need, and how they search for solutions. You can use tools like Google Analytics or Etsy Stats to learn more about your audience’s demographics, behaviors, and preferences. You can also conduct surveys or interviews with your existing or potential customers to get direct feedback.

  • Establish a distinct brand. Your brand is the identity and personality of your shop. It includes elements like your shop name, logo, banner, colors, fonts, tone of voice, and values. Your brand should reflect your style, vision, and values as a creator. It should also be consistent and recognizable across all your platforms and channels. A strong brand can help you stand out from the competition, build trust and loyalty with your customers, and increase your visibility and recognition.

  • Work on your Etsy SEO for better search ranking. SEO stands for search engine optimization, which is the process of improving the visibility and relevance of your website or online store in search engines like Google or Bing. SEO can help you attract more organic traffic and potential customers to your Etsy shop. One of the most important aspects of SEO is optimizing your product titles, descriptions, and tags. We’ve covered this topic in detail in the previous section.

  • Expand your reach with Etsy Advertising. Etsy Advertising is a paid service that allows you to promote your products on Etsy or Google. You can choose between two options: Etsy Ads or Offsite Ads. Etsy Ads are ads that appear on Etsy’s search results or category pages. You can set a daily budget and pay only when someone clicks on your ad. Offsite Ads are ads that appear on Google, Facebook, Instagram, Pinterest, or other websites. You pay a fee only when someone makes a purchase from your ad within 30 days. Offsite Ads are mandatory for shops that make more than $10,000 USD in sales in a 12-month period, but optional for others.

  • Extend your marketing campaign with Pinterest. Pinterest is a social media platform that allows users to discover, save, and share visual content. It’s also a great tool for marketing your Notion templates, as it has a large and engaged audience of people who are looking for inspiration and ideas for various projects and goals. You can create a Pinterest account for your shop and pin images of your templates along with catchy titles and descriptions. You can also join or create group boards related to your niche and collaborate with other pinners. Pinterest can help you drive more traffic to your Etsy shop and increase your brand awareness.

  • Promote your products on Facebook. Facebook is another social media platform that can help you market your Notion templates. You can create a Facebook page for your shop and post updates, tips, testimonials, or behind-the-scenes stories about your products. You can also join or create Facebook groups related to your niche and interact with other members. Facebook can help you build relationships with your customers and potential customers, as well as generate word-of-mouth referrals.

  • Let new customers find you on Instagram. Instagram is a social media platform that focuses on visual content. It’s also a popular place for Notion users and enthusiasts to share their templates, workflows, and tips. You can create an Instagram account for your shop and post high-quality photos or videos of your templates along with engaging captions and hashtags. You can also use Instagram Stories or Reels to showcase your products in action or offer sneak peeks or discounts. Instagram can help you showcase your creativity and expertise, as well as attract new followers and customers.

  • Promote your products to potential customers on TikTok. TikTok is a social media platform that allows users to create and share short-form videos. It’s also a growing platform for Notion users and fans to share their templates, hacks, and tutorials. You can create a TikTok account for your shop and post fun and informative videos of your templates along with catchy music and effects. You can also use TikTok’s duet or stitch features to collaborate with other creators or respond to challenges or trends. TikTok can help you reach a younger and wider audience, as well as increase your exposure and virality.

These are some of the ways you can promote your products and attract customers to your Etsy shop. However, there are many other methods and channels you can explore and experiment with depending on your goals, budget, and preferences. The key is to be consistent, creative, and customer-oriented in your marketing efforts.

How to handle orders, payments, and customer service

Selling your Notion templates on Etsy also involves handling orders, payments, and customer service. These are essential aspects of running a successful and professional online business. Here are some tips on how to do that:

  • Manage your orders efficiently and accurately. You can view and track your orders from your shop dashboard by clicking on “Orders & Shipping”. You can also use the Sell on Etsy app to manage your orders on the go. You should update your order status, mark your orders as shipped or completed, and send shipping notifications to your customers. You should also keep track of your inventory and stock levels, and renew or deactivate your listings as needed.

  • Choose a reliable and secure payment method. Etsy offers a payment service called Etsy Payments, which allows you to accept various forms of payment from your customers, such as credit cards, debit cards, PayPal, Apple Pay, Google Pay, etc. Etsy Payments also handles the currency conversion, deposit schedule, and transaction fees for you. You can sign up for Etsy Payments by going to your shop dashboard and clicking on “Finances” > “Payment settings”. You can also choose to accept other payment methods, such as cash, check, or money order, but you’ll need to handle them yourself.

  • Provide excellent customer service and communication. Customer service is the key to building trust and loyalty with your customers. You should respond to your customers’ messages, questions, or requests promptly and politely. You can use the Conversations feature on Etsy or the Sell on Etsy app to communicate with your customers. You can also use the Snippets feature to create and save common responses for faster and easier communication. You should also encourage your customers to leave reviews and ratings for your products and thank them for their feedback.

  • Deal with refunds, returns, or cancellations professionally and fairly. Refunds, returns, and cancellations are inevitable when selling online, especially digital products. You need to have clear and reasonable policies for handling these situations and communicate them with your customers. You can set up your shop policies by going to your shop dashboard and clicking on “Shop settings” > “Policies”. You should also honor your shop policies and follow Etsy’s guidelines when processing refunds, returns, or cancellations. You can issue full or partial refunds, accept or decline returns, or cancel orders through your shop dashboard. You should also resolve any disputes or problems with your customers amicably and professionally. You can use Etsy’s case system or mediation service if you need assistance.

These are some of the ways you can handle orders, payments, and customer service when selling your Notion templates on Etsy. However, there are many other details and best practices you can learn and apply depending on your situation and preferences. The key is to be organized, responsible, and customer-oriented in your business operations.

FAQ

How much can I charge for my Notion templates? There is no fixed or standard price for Notion templates, as it depends on various factors such as the quality, complexity, functionality, and demand of your templates. You can do some market research and see what other sellers are charging for similar products. You can also experiment with different prices and see what works best for you. However, a general rule of thumb is to charge at least enough to cover your costs and make a profit. For example, if you pay $0.20 USD per listing and sell 10 templates per month, you should charge at least $0.02 USD per template to break even.

  • How do I deliver my Notion templates to my customers? You have two options to deliver your Notion templates to your customers: digital downloads or email attachments. Digital downloads are more convenient and secure, as they allow your customers to access and download your templates directly from their Etsy accounts. Email attachments are more flexible and personal, as they allow you to send your templates along with a message or instructions to your customers. You can choose either option or offer both depending on your preference.

To enable digital downloads:

  • Go to your shop dashboard and click on “Listings”.

  • Click on the listing that you want to enable digital downloads for.

  • Scroll down to the “Digital files” section and click on “Add files”.

  • Upload your PDF files or duplicate links for your templates.

  • Save your changes.

To send email attachments:

  • Go to your shop dashboard and click on “Orders & Shipping”.

  • Click on the order that you want to send email attachments for.

  • Click on the “Contact buyer” button.

  • Write a message to your buyer and attach your PDF files or duplicate links for your templates.

  • Send your message.

  • How do I protect my Notion templates from being copied or resold by others? Unfortunately, there is no foolproof way to prevent your Notion templates from being copied or resold by others, as they are digital products that can be easily duplicated and distributed. However, there are some steps you can take to reduce the risk and discourage such behavior:

    • Add a watermark or a logo to your PDF files or screenshots of your templates.

    • Add a disclaimer or a license agreement to your product descriptions or email messages that state the terms and conditions of using your templates.

    • Register your templates as intellectual property with a service like Creative Commons or DMCA.

    • Report any infringement or violation of your rights to Etsy or the relevant authorities.

  • How do I get reviews and ratings for my Notion templates? Reviews and ratings are very important for selling on Etsy, as they help you build trust and credibility with potential customers. They also help you improve your products and services based on feedback from existing customers. Here are some tips on how to get reviews and ratings for your Notion templates:

    • Ask for reviews politely and professionally in your product descriptions, email messages, or thank-you notes. You can also offer incentives such as discounts, freebies, or coupons in exchange for reviews.

    • Respond to reviews promptly and courteously, whether they are positive or negative. Thank your customers for their feedback, address any issues or concerns, and show appreciation for their support.

    • Encourage repeat purchases and referrals by providing excellent customer service, delivering high-quality products, and offering loyalty programs or rewards.

  • How do I deal with refunds, returns, or cancellations for my Notion templates? Refunds, returns, and cancellations are inevitable when selling online, especially digital products. You need to have clear and reasonable policies for handling these situations and communicate them with your customers. Here are some tips on how to deal with refunds, returns, or cancellations for your Notion templates:

    • Set up your shop policies by going to your shop dashboard and clicking on “Shop settings”. You can specify whether you accept refunds, returns, or cancellations, under what conditions, and within what time frame.

    • Honor your shop policies and follow Etsy’s guidelines when processing refunds, returns, or cancellations. You can issue full or partial refunds, accept or decline returns, or cancel orders through your shop dashboard.

    • Resolve any disputes or problems with your customers amicably and professionally. You can use Etsy’s case system or mediation service if you need assistance.

Conclusion

Selling your Notion templates on Etsy can be a rewarding and enjoyable way to share your creativity and expertise with others. You can also earn some extra income and grow your online presence. However, it’s not as easy as it sounds. You need to create high-quality and user-friendly templates, set up and optimize your Etsy shop, promote your products, and handle customer service.

In this article, we’ve given you a complete guide on how to sell your Notion templates on Etsy. We’ve covered everything from creating and exporting your templates, to setting up your shop and listing your products, to optimizing your titles, descriptions, and tags for SEO, to promoting your products and attracting customers, to handling orders, payments, and customer service. We hope you’ve found this article helpful and informative.

If you’re ready to start selling your Notion templates on Etsy, don’t wait any longer. Follow the steps we’ve outlined in this article and get started today. You’ll be amazed by what you can achieve with Notion and Etsy. Good luck and happy selling! 😊

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